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15 Powerful B2B Lead Generation Tools You Need to Use

Posted by Wendy Marx

May 21, 2018

15 Powerful B2B Lead Generation Tools You Need to Use (1)

B2B lead generation strategies include many moving parts, from creating attractive offers, calls to action, and landing pages, to nurturing leads after they download your offer. The right lead generation tools can take the stress out of this whole process -- and allow you to focus on making your business the best it can be.

How to Generate More B2B Leads with 6 Easy Strategies

Posted by Wendy Marx

May 6, 2018

How to Generate More B2B Leads with 6 Easy Strategies-1

How effective is your B2B lead generation strategy? We frequently hear from clients that their lead generation isn't producing the number of leads they need.  To help you get off the lead gen treadmill, we've developed 6 easy-to-implement strategies to jumpstart your lead generation. Ready to get fired up?

B2B Lead Generation Best Practices: 6 PR Methods You Need to Know

Posted by Wendy Marx

Apr 29, 2018

Lead Generation Best Practices-1

Lead generation is the goal of every brand. But how can you take that goal and make it a reality? Let’s look at some PR-based B2B lead generation best practices that can really fire up your conversion strategy.

Thought Leadership Strategy: The 10 Biggest Mistakes You Need to Avoid

Posted by Wendy Marx

Apr 15, 2018

Thought Leadership Strategy: The 10 Biggest Mistakes You Need to Avoid

Alexa and B2B: A New and Exciting Way to Reach Your Audience

Posted by Wendy Marx

Mar 1, 2018

Photo by_ Rahul Chakraborty

“Hey Alexa” has become a common household term -- with YouTube videos and SNL skits to prove it! But this technology goes way beyond making lists and playing music. Content marketers have already begun to use this technology as a content platform to reach their audience. Learn how Alexa and B2B marketing can work together for solid results.

10 LinkedIn Best Practices That Will Accelerate Your Business

Posted by Wendy Marx

Feb 20, 2018

10 LinkedIn Best Practices That Will Accelerate Your Business

 

LinkedIn is the secret weapon that has the power to push your B2B social media strategy into high gear -- and we have created LinkedIn best practices for business to help you use it to its fullest potential.

What is Thought Leadership & How to Hone Your Skills

Posted by Wendy Marx

Feb 16, 2018

What is Thought Leadership & How to Hone Your Skills

What is thought leadership? It's a question that has troubled business owners and entrepreneurs for years. The definition seems to expand year after year, while the term itself has blown up in search engines across the internet. Everyone wants it. So how can you get it?

How to Use B2B PR in SEO to Boost Your Results

Posted by Wendy Marx

Feb 8, 2018

How to Use B2B PR in SEO to Boost Your Results

Have you thought about using tactics typically reserved for PR in SEO? For years now, people have focused on the differences between PR and SEO -- you’re either an expert in one or the other. But recently we have seen the line between these two industries blur and a common thread emerge. When SEO PR service professionals incorporate PR tactics into their SEO strategy, we see an uptick in positive results.

15 Marketing Tactics That Will Boost Your B2B Strategy

Posted by Wendy Marx

Feb 2, 2018

8 Marketing Tactics That Will Boost Your B2B Strategy-3

How is your B2B strategy performing? Is it getting you the results you want? As any good coach will attest, you have to continually grow your team’s strengths to keep up with the competition. The same is true with marketing.

How To Write Press Release Headlines People Actually Read

Posted by Pamela Keniston

Jan 31, 2018

 

Learn how to write a perfect headline that builds a bridge to getting your press release read and noticed!

Learn how to write a perfect headline that builds a bridge to getting your content read and noticed!


Every day, more than 1,000 press releases are distributed. There's one little problem. No one reads them. Yet, one small fix can make a big difference. That small fix is creating a headline that people actually want to read.