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20 Key Resources That Will Keep Your B2B Business on Top of the Marketing Buzz

Posted by Wendy Marx

Jun 20, 2017

20 Key Resources That Will Keep You on Top of the B2B Marketing Buzz

B2B marketing is constantly evolving. It requires us to keep pace with new techniques and information if we want to stay ahead of the pack. What are some of the best B2B blogs and other resources that will keep you "in the know" where marketing is concerned?

8 Marketing Tactics That Will Boost Your B2B Strategy

Posted by Wendy Marx

Jun 12, 2017

8 Marketing Tactics That Will Boost Your B2B Strategy

How is your B2B strategy performing? Is it getting you the results you want? As any good coach will attest, you have to continually grow your team’s strengths to keep up with the competition. The same is true with marketing.

Our Ultimate List of the Best PR Tools for 2017

Posted by Wendy Marx

May 19, 2017

Our Ultimate List of the Best PR Tools for 2017

Tools of any kind-- even PR tools -- are designed to make our lives and jobs easier. Whether it’s a drill in the hand of a skilled carpenter, or a keyword research tool in the hands of a PR professional, that tool enhances the work we do.

Want Powerful B2B Content? You Need These Tools

Posted by Wendy Marx

Oct 11, 2016

Want Powerful B2B Content

Every industry has its own tools of the trade -- carpenters, hair stylists, and yes, even B2B content marketers. These tools are specifically designed to help you create killer content to reach your B2B content marekting strategy goals.

5 Disastrous B2B Content Marketing Mistakes That Are Costing You Big

Posted by Wendy Marx

Aug 15, 2016

Content Marketing

Are you getting the payoff you rightfully deserve from your B2B marketing campaign? What mistakes could be standing between your efforts and rocking results? Discover what you need to change, then sit back and watch your results soar!

You'll Boost Leads with This Powerful B2B Marketing Trick

Posted by Wendy Marx

May 9, 2016

Youll Boost Leads with This Powerful B2B Marketing Trick

You're likely often hunting for ways to promote your brand and increase viable leads. Did you know that one of the simplest tactics is literally right at your fingertips? Yet, many people are still not grabbing this free trick that targets prospects that may already be on the line. 

15 Must-Have Expert PR Tools for 2016

Posted by Wendy Marx

Apr 1, 2016

15_Must-Have_Expert_PR_Tools_for_2016.jpg

We're well into 2016 and so far we've seen some major changes to the tools that PR professionals and marketers rely upon.

10 Tools to Improve Your B2B Business

Posted by Wendy Marx

Nov 27, 2015

b2b business tools

Starting your own B2B  business is no small accomplishment. The mere idea of being your own boss, and all the demands that come with the job, is enough to drive away even the slightly faint of heart. 

10 Tools to Improve Your B2B Business

Posted by Wendy Marx

Jun 4, 2015

b2b business tools

Starting your own B2B  business is no small accomplishment. The mere idea of being your own boss, and all the demands that come with the job, is enough to drive away even the slightly faint of heart. 

How to Rock B2B Content with Canva Images

Posted by Wendy Marx

May 22, 2015

Why we love Canva, and a super easy Canva tutorial on creating your own images!

Reading B2B content without graphics is like seeing a foreign film. The story may be interesting, but if you are glued to reading a steady stream of words, It becomes tiring. Suddenly, a barrier -- the text -- is keeping you from experiencing the actors directly. 

As the saying goes, a picture is worth a thousand words. That's because most of us think visually, not in text. 

So too in your B2B content. Consider that your content can generate 94% more views if you add compelling visual element.

Underscore compelling. If you're up for a chuckle, head over to Hubspot's Pinterest board: Awful Stock Photography. You'll get to see stellar examples of the worst stock photos out there, like this one: 

 
 
 
 

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