How to Turn Boring B2B Marketing Presentations into Wow

Posted by Pamela Keniston

Tired of snoozing through another presentation? Or worse yet, seeing someone else do it during yours? Check out how to use Haiku Deck for super-easy and captivating presentations.

Presentations can really make or break a meeting, a sales pitch, or the occasion to impress a boss or prospective client. The attention of your audience must be grabbed quickly and held for the duration. Does this seem like a nearly impossible feat?

In the world of B2B marketing finding the right tool to to make your ideas come to life is even easier than you might think!


Presenting a Little Background on Presentations... 

When Microsoft launched PowerPoint in 1990 (that's right - around 25 years ago) it bore the name "Presenter," but was changed due to trademark issues. The following years brought changes to Powerpoint including more user-friendly options and it became a must-have in the busines world.

Today, Powerpoint is still one of the most used presentation programs. However, what if you find it a little too complicated? And what if you don't have time to watch and put into practice the more than 30 - count 'em, 30, video tutorials Microsoft has released instructing users on making basic presentations?

Enter Haiku Deck. If Powerpoint is the wise old grandpa of presentations, Haiku Deck is the hipster grandson. It hasn't learned to do all the things Powerpoint can do, like transitions or audio. However, it has the advantage of only taking minutes to get the hang of and has plenty of other cool features to make up for whatever it lacks.

Hanging Out with Haiku Deck

Once you land on the crisp home page, you'll need to sign in:


If you decide to dowload the app to your iPad you will have additional features, such as the ability to resize uploaded images within the app. Otherwise proceed by creating an account using the web version.

A simple platform is presented on the next page. Start by selecting your slide type.


Next, select your graphic by searching for one of the many available images (don't worry, they are free).


Then, simply add more slides as you need them. In the end you could be rocking a presentation as cool as this one:

Come out of the Dark Ages - Created with Haiku Deck, presentation software that inspires

Once you've created your super awesome presentation, share it with the world! Haiku Deck makes it easy to share via social media or to download.

Want to wow them even more? Check out our handy tool kit for launching your very own b2b marketing campaign! You'll learn how to start your campaign, which tools to use, and how to use them properly. 

Hook Me Up with My Handy Tool Kit  for Launching a  Measurable and Remarkable Campaign!


Dec 2, 2014

Wendy Marx

Wendy Marx is the founder and president of Marx Communications, a boutique inbound marketing and public relations agency. An award-winning B2B public relations pro, she has helped many small- & medium-sized firms (SMBs) become well-known industry brands and transform their businesses, going from Anonymity to Industry Icon™.

Her business articles have appeared in The New York Times, InformationWeek, Inc., Advertising Age, & Fast Company, among other outlets. 

View all posts by Wendy Marx